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Some interesting history there.


Sexton: I think GM sold basically as many Volts as they wanted to. They wanted to sell just enough to be seen as a leader. The initial marketing was, I won't say insincere, but it was a little odd and it seemed grasping. “How do we figure out how to talk about this thing?” They had these weird alien commercials. They dumbed it down to a refrigerator. And who waxes lyrical about their appliance?

Sexton: The sad part of the Volt leaving is that it was always a better car than GM got credit for. Many of us on the outside always loved the Volt, and thought more of it than most of the people inside GM.
 

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See how easy it is to describe the Gen 1 Volt:

"The Volt was a compact, four-seat car that could drive about 40 miles on a fully charged battery, then run a gasoline-powered generator to stay on the road."

Now try to describe the Gen 2 Volt...
 

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A lighter, longer EV range, five seat, with sensible center console control buttons. Version of Gen 1. (at least that was the reasons I went for gen 2)
 
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