I have been following this company for a while. Their technology sounds like it came from another planet but seems to be working. More efficient and project customized motors and generators are definitely a good thing. They are pushing the boundaries of efficiency. Companies like GM that can spread the costs of the optimization over millions of units will benefit the most.
Did you read the 2-pager on the E-REV SUV? I'm skeptical. Besides the several inconsistencies, there would be obvious and serious limitations to the design they're proposing with a small engine in a vehicle that large.
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