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Multiple choice - What could GM do to increase EREV sales? Ideas? (2nd try)

  • Business - Increase and improve advertising/marketing

    Votes: 28 54.9%
  • Business - Highlight that used GM EREVs are holding their value nicely

    Votes: 4 7.8%
  • Business/Tech- Decrease the MSRP of GM EREVs, if possible

    Votes: 12 23.5%
  • Business - Make GM EREV vehicles widely available for conventional rental (work with conventional ag

    Votes: 5 9.8%
  • Business - Partner more strongly with residential and business solar and energy storage installers

    Votes: 1 2.0%
  • Increase battery size / EV-only range

    Votes: 15 29.4%
  • Improve engine options, maybe focus on some performance and "vroom-vroom" fun performance aspects

    Votes: 3 5.9%
  • Offer quick charging capability

    Votes: 14 27.5%
  • improve home and public opportunity charging including possibly offering options of higher kW and wi

    Votes: 9 17.6%
  • Simplify - decrease complexity of operating the vehicle

    Votes: 4 7.8%
  • Offer EREV powertrain in a large sedan, SUV, crossover or other vehicles with enough rear legroom fo

    Votes: 36 70.6%
  • Offer EREV powertrain in a pickup

    Votes: 19 37.3%
  • Offer and stand behind renewable liquid fuel (flex-fuel with E85, renewable diesel, etc.) capability

    Votes: 3 5.9%
  • Offer a hydrogen fuel cell instead of an internal combustion engine, combined with battery EREV powe

    Votes: 2 3.9%
  • If possible, offer a fuel cell powered by some renewable fuel other than hydrogen

    Votes: 3 5.9%
  • Do more to take advantage of the lower NVH and smooth wonderful ride of the EREV architecture, both

    Votes: 8 15.7%
  • Offer some form of manumatic/stick shift or paddles to increase driver involvement and fun level for

    Votes: 1 2.0%
  • Other things not presented in this poll (please if possible specify below in the discussion area)

    Votes: 4 7.8%
  • (don't try to prolong EREV sales. It's no big deal... the technology has served its purpose as a br

    Votes: 3 5.9%
  • (don't bother, EREV technology just simply will never sell well and allow for a good profit)

    Votes: 0 0.0%

Multiple choice - What could GM do to increase EREV sales? Ideas? (2nd try)

7306 Views 62 Replies 21 Participants Last post by  jlsoaz
[Disclaimer - opinions and poll setup here entirely my own - not speaking for anyone else].
[Also - sorry to a few who already voted - the original setup I had was missing at least one key option, so it seemed best to delete and repost.]

There have been stories recently that GM is considering ending Volt sales. As well there is some indication it is headed in a strong BEV direction. This poll is to brainstorm a bit as to ways that GM could improve sales of vehicles equipped with its impressive EREV technology.
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Make less expensive versions with about 25 mile range (sub $30k) and maybe more expensive versions with 50+ mile range that are also larger and better equipped vehicles.

It is a hard sell to sell a $35-$40k MSRP vehicle that is a compact car, doesn't come standard with safety features like ACC, AEB, LKAS, no power seats. Granted they often sell with good lease deals and other incentives, but this is probably costing GM money. Making a cheaper Volt that remains compact and a more expensive "Volt" (call it something else) that moves more upscale might help.

For example, I think the Clarity PHEV has potential to sell very well. It is a large midsize car priced the same as a Volt Premier, has comparable or more features, similar range (6 miles less, but it actually does so on a battery the size of a Gen 1 Volt), more space, and better efficiency on both gas and electric. In a car that is larger. Could we have the Malibu version of the Volt, but priced the same as the outgoing Volt, and add all the safety features as standard?
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