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Multiple choice - What could GM do to increase EREV sales? Ideas? (2nd try)

  • Business - Increase and improve advertising/marketing

    Votes: 28 54.9%
  • Business - Highlight that used GM EREVs are holding their value nicely

    Votes: 4 7.8%
  • Business/Tech- Decrease the MSRP of GM EREVs, if possible

    Votes: 12 23.5%
  • Business - Make GM EREV vehicles widely available for conventional rental (work with conventional ag

    Votes: 5 9.8%
  • Business - Partner more strongly with residential and business solar and energy storage installers

    Votes: 1 2.0%
  • Increase battery size / EV-only range

    Votes: 15 29.4%
  • Improve engine options, maybe focus on some performance and "vroom-vroom" fun performance aspects

    Votes: 3 5.9%
  • Offer quick charging capability

    Votes: 14 27.5%
  • improve home and public opportunity charging including possibly offering options of higher kW and wi

    Votes: 9 17.6%
  • Simplify - decrease complexity of operating the vehicle

    Votes: 4 7.8%
  • Offer EREV powertrain in a large sedan, SUV, crossover or other vehicles with enough rear legroom fo

    Votes: 36 70.6%
  • Offer EREV powertrain in a pickup

    Votes: 19 37.3%
  • Offer and stand behind renewable liquid fuel (flex-fuel with E85, renewable diesel, etc.) capability

    Votes: 3 5.9%
  • Offer a hydrogen fuel cell instead of an internal combustion engine, combined with battery EREV powe

    Votes: 2 3.9%
  • If possible, offer a fuel cell powered by some renewable fuel other than hydrogen

    Votes: 3 5.9%
  • Do more to take advantage of the lower NVH and smooth wonderful ride of the EREV architecture, both

    Votes: 8 15.7%
  • Offer some form of manumatic/stick shift or paddles to increase driver involvement and fun level for

    Votes: 1 2.0%
  • Other things not presented in this poll (please if possible specify below in the discussion area)

    Votes: 4 7.8%
  • (don't try to prolong EREV sales. It's no big deal... the technology has served its purpose as a br

    Votes: 3 5.9%
  • (don't bother, EREV technology just simply will never sell well and allow for a good profit)

    Votes: 0 0.0%

Multiple choice - What could GM do to increase EREV sales? Ideas? (2nd try)

7283 Views 62 Replies 21 Participants Last post by  jlsoaz
[Disclaimer - opinions and poll setup here entirely my own - not speaking for anyone else].
[Also - sorry to a few who already voted - the original setup I had was missing at least one key option, so it seemed best to delete and repost.]

There have been stories recently that GM is considering ending Volt sales. As well there is some indication it is headed in a strong BEV direction. This poll is to brainstorm a bit as to ways that GM could improve sales of vehicles equipped with its impressive EREV technology.
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IMO most important are
1) offer it in all vehicles, every shape and size
2) offer the fastest charging you can, including DCFC
(before the inevitable comments come up - this one has nothing to do with whether it makes sense or is necessary, but entirely about optics - to the general public, they see "charges in 4 hours"? / "charges in 10 hours"?! That's an eternity. "Can be fully charged in as little as 20 minutes!" would sell them on it instantly. Even though they'd maybe do that only once a year and their standard charge at home would be ~2 hours)
Hi - Clarity PHEV is roughly comparable to the Volt in its specifications and EV-only range and (as a PHEV) is as close to any fuel source as any Volt is.

Unfortunately, as Foxtrot points out, the Clarity PHEV is not exactly being pushed by Honda. For example:
They also crippled it's EV ability - from what I've read in reviews/announcements, the engine always kicks on if you floor it or are at hwy speeds(?!).
Kinda defeats the purpose of having the large electric motor setup like a volt.
The idea of a 100 mile range EREV presents an interesting thought. With that much range, how useful would the ICE be other than a boat anchor to be lugged around. The ICE (on average) would be used so infrequently that EMM and FMM modes would prevail for it. I imagine there's a tipping point where an EREV is no longer a cost effective model.
In something like a truck, though, you could leave the option to the end user.
Large battery box under the bed, minimum 1 module to operate. Option to add x more modules for extra EV range, for a cost.
Could even be designed as an add-on after the fact. Person buys with one module, decides they want more, they pay to add another.

In a car, the packaging is not nearly as accessible, making it typically a one-size-fits-all model.
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