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The bottom line

10,000 Volts first year x $38,000 x 6% profit = +$23 M. Investment for manufacturing plant and R&D, guess -$120M. They've been hemorrhaging $B's per year. The Volt will get them positive press, but its not going to improve the bottom line. The real question is whether they can leap-frog the compettion and leverage the new E-Flex vehicle architecture across their product line. Then were're starting to talk some big numbers. But the competition won't be standing still. The Prius already has a 1M customer base.
Yes, the next few years will be exciting.
 
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