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My understanding is that this lidar can run on a single chip, allowing the possibility of huge cuts in the costs of the system.
 

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Cost of LIDAR, since it is electronics, is following a Moore's Law trajectory. Size as well is decreasing so those ugly outrigger thingers don't have to be on the roof of the car.
 

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Yes, you have to love technology. Cruise Automation said it might cut costs by 99%. Obviously not tomorrow but also not in twenty years. So maybe even faster than Moore's Law. A lot of the chip cost is related to scale.
 

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From the GM release:

“The successful deployment of self-driving vehicles will be highly dependent on the availability of LIDAR sensors,” said Julie Schoenfeld, Founder and CEO, Strobe, Inc. “Strobe’s deep engineering talent and technology backed by numerous patents will play a significant role in helping GM and Cruise bring these vehicles to market sooner than many think.”
This could be a real coup. The power of deep pockets and a healthy balance sheet. At the edge of technology, GM can afford to buy the leading specialty companies lock, stock and barrel, including their capital assets, their patents, and their deep engineering pool. Gives GM a big edge to achieving mass-market autonomous vehicles "sooner than many think" - and as importantly - removes access to these technology assets and opportunities from their competition.
 

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But if you can make a Lidar small enough — and Strobe is bringing it down to microchip scale — you could lower the cost dramatically and have more Lidars per vehicle. Schoenfeld spoke of numbers like $100 per Lidar, with five units on each car. And Strobe's Lidars are already small; when the deal was announced, Vogt wrote a Medium post about it and included a photo of a Strobe unit next to a Sharpie pen for scale.

Lidar, strobe vs sharpie pen.jpg
 

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Other notable lidar startups include Luminar, whose 22-year-old founder just signed a deal to put his sensors on Toyota’s self-driving cars, and Innoviz, an Israeli company working on what’s called solid-state lidar. Its sensor adjusts its beams without moving mechanical parts, improving reliability.

Dave Hobbs, a field instructor for Delphi, recently spoke with Ratchet+Wrench to discuss why shop owners, technicians and service advisors everywhere must understand advanced driver-assistance systems (ADAS) features, of which LiDAR systems are a major component.

Shops that fall behind in learning about this technology will not only lose customers to dealerships and progressive shops—they’re going to put drivers in danger, Hobbs said.
 
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