There are a couple of threads here about people (including me) who have bought new loaded 2012's for less than $25,000 before taxes. Maybe you should email a link to the salesman, so he can work on the manager. Also, as I have stated in the past, you shouldn't ask the dealer for their best price, you should tell them how much you are willing to pay. If they have a firm offer from you to consider, they might take it. The end of the month is coming, and they're probably ready to make a deal. Hit them with your number today or Friday, and you'll probably own it by Saturday.