Archive for the 'Advertising' Category
Video: GM Airs Chevy Volt Ad During the Olympics
One of the major missions of this site has been to spread the word about the Chevy Volt. The idea is the more people that know about it, the more people will see it as a great solution.
Also the more people we can demonstrate to GM as wanting the car, the more likely they will [...]
Popularity: 3%
GM Says Goodbye to Oil and Hello to Hydrogen
GM is about to launch a new corporate advertising campaign, beginning with a commercial to be aired on June 22 during NBCs Meet the Press.
The TV commercial will apparently begin with the following Dear John letter from GM:
“Dear Oil,
We’ve had this great relationship for many years. We think we will both be a lot happier [...]
Popularity: 8%
Chevy Volt on the NBC Nightly News With Brian Williams
Considering the current national gas and oil price crisis, media outlets can’t seem to discuss the topic enough. This has led to a break for GM and the Chevy Volt. As readers here have pointed out, the Volt was featured on a segment on tonight’s broadcast of the NBC Nightly news.
View it here.
Neilson [...]
Popularity: 11%
GM to be Exclusive Auto Sponsor For Environmental TV Channel
Discovery Channel’s “Planet Green” is a 24-hour eco-lifestyle channel that is set to launch on June 4th. In their own word’s it aims to be “your user’s guide to living mindfully on this big blue marble we all call home.” Discovery plans it to be a television network with a “robust” online presence.
It [...]
Popularity: 8%
Error in Motor Trend Magazine’s Plug-in VUE Advertisement Section
One of our readers pointed out an ad the other day in the April edition of Motor Trend in which the Saturn VUE plug-in, slated for production in 2010 is described as having a 34 mile all-electric range. That news certainly got that reader excited, and potentially many others.
This information although exiting did not match [...]
Popularity: 4%
Video: The Worst Chevy Volt TV Commercial Imaginable
There’s no bigger a fan of the Volt than me, and I’m happy Chevy is advertising a car that doesn’t exist yet, but couldn’t GM spend their money better than on this commercial?
There certainly have been better ones before (see post).
[UPDATE - GM sources have confirmed that this is indeed an official Chevy Volt commercial. The [...]
Popularity: 4%
New Chevy Volt Theme Park in Disney’s Epcot Center?
At the L.A. Auto Show last week, Bob Lutz announced a deal between GM and Walt Disney Productions. The entertainment company agreed to take ownership of 10 Chevy Equinox hydrogen fuel cell vehicles as part of the project driveway program. This will be an example of an experimental fleet.
Today, an article appeared suggesting [...]
Popularity: 4%
Chevy Volt TV Ad
GM continues to advertise the as yet non-existent Volt heavily to help change its image from the maker of gas-guzzling trucks to the new lean green electric GM. This is truly unprecedented, marketing a product that doesn’t even exist in prototype and is 3 years away. Pundits say GM is taking a risk, I say [...]
Popularity: 1%
Toyota Thinks People Might Not Want Plug-in Electric Vehicles Like the Chevy Volt
Bloomberg.com has published a surprising interview with Bill Reinert, national manager for advanced vehicle technology at Toyota’s U.S. unit. He is reported to express uncertainty at what the size of the plug-in hybrid market will actually be.
He goes on to note that there is indeed much enthusiasm about plug-in hybrids right now, but is suspicious [...]
Popularity: 3%
Chevy is Rebranding its Image
As most of us have noticed, GM is undergoing a significant transformation. They are aware of the end of cheap oil and the problems of carbon dioxide emissions. Hence the E-Flex system and it’s first daughter, our beloved Volt. As I’ve mentioned, GM has already spent a lot of money bringing the [...]
Popularity: 1%
Recent Posts
- Chevy Volt Battery Temperature Control
- EEStor Gets a Trademark Patent on EESU and Provides Specs for a 24V EESU
- More Future Volt Competition?: Lotus E-REVs and Solar-Powered Toyotas
- Poll: Which 2010 Hybrid Would You Buy?
- Happy New Year From GM-Volt.com
- 10,000 Camaros Have Been Pre-Ordered, How Many Volts Will Be?
- How Will Air Conditioning Affect the Chevy Volt’s Electric Range?
- Volt Chief Designer on the Public Reaction to Chevy Volt Redesign
- US Battery Companies Seek Government Funds to Establish US-Based Lithium-ion Production Capacity
- Toyota E-REV? Not
